Referrals
Sharing your link
Open Referrals from your account menu to create your personal referral link, then share it with creators you think belong on Lucra. Anyone who signs up through it is tied to you, and you earn 5% of their net earnings for 365 days after they join. Referral bonuses carry no platform fee — the full bonus lands in your ledger.
Tracking referrals
The referrals dialog shows three numbers: Creators (joined from your link), Awaiting (bonus value still clearing), and Paid Out (cleared rewards). Bonuses are added after your referred creators' paid earnings clear, then follow the normal payout flow — held, available, and paid through Stripe like any other earning.
One rule: you can't claim your own code, and a creator can only be referred once.
Referral and managed-creator payouts
Creator referrals and managed-creator commissions follow different payout paths:
| Relationship | Who gets paid | Payout path | Based on |
|---|---|---|---|
| Creator refers a creator | Creator | Creator Stripe payout account | 5% of the referred creator's net earnings for 365 days |
| Brand-managed creator | Creator | Creator Stripe payout account | The program's creator payout terms |
| Partner-managed creator | Partner | Partner Stripe Connect account | 2% of verified ad spend, added to the brand charge |
Brands do not need a payout account for creators they invite or manage. A brand-managed creator is the normal brand workspace flow: the brand funds creator compensation plus Lucra's platform fee, and the creator gets paid through Stripe. Creator referral bonuses carry no platform fee — the full amount lands in your ledger.