Earnings & payouts

Your ledger

The Money page shows your earnings, payout status, and the work driving your income — cards for Net Earnings, Available for Payout, and Paid Out sit above the full ledger. Every earning moves through four states:

Pending is still reconciling. Held has cleared payment but is waiting out the payout hold. Available can be included in a Stripe payout. Paid has already moved through Stripe.

The standard hold is 7 days from when the brand's payment settles. Held earnings release to Available automatically — no action needed from you.

Where earnings come from

Each ledger row shows its source: Ad spend share (your percentage of verified paid ad spend), Approved submission (flat pay when work is approved), Organic CPM or Organic post (organic program payouts), Referral bonus (from creators you referred — no platform fee on these), and occasional adjustments.

Your compensation and Trust Score

You receive the compensation shown in the program or campaign. For paid-ad programs, Lucra's 2% of verified ad spend is added to the brand's charge and is not deducted from your stated compensation. There is no Lucra platform fee deducted from fixed creator earnings. Your Trust Score is built from approval quality, delivery reliability, brand feedback, and content performance. It helps brands assess reliability; it does not change your pay.

Getting paid

Payouts move as Stripe transfers to your connected account in USD. Available earnings are paid out in batches; there's no minimum balance. If a transfer ever fails, the earnings return to Available and go out with the next batch.